Marketing

Content Manager

Bengaluru, Karnataka
Work Type: Full Time
Company Profile:
https://www.notion.so/rigi/Rigi-1e5b26ac53204a59b03846bd15d46a69

RIGI is a creator first company that is building for the Creator Economy. We help digital creators & influencers to grow, manage and monetize their follower base. Few things in which we help creators today are:
  • We make collecting & disbursing payments and other redundant activities like community management for creators easy by using technology so that they can focus on creating good quality content
  • Creators can also run exclusive communities with their followers on our app. These can be paid or free communities which help creators keep in touch with their subscriber base. These communities are an easy & quick monetization method and help them create a recurring & stable income source, which helps in better content planning.
  • We also enable creators to run Exclusive communities on Whatsapp & Telegram too. Where we help manage the groups wrt payments, Member management - addition & removal, renewal reminder etc. but the delivery of the content happens on the WA/Telegram.
  • Our special focus is on Aspiring creators who struggle to get started and are more susceptible to leave their passion because of low income opportunities in the start.
  • Rigi’s vision is to enable anyone and everyone to make a successful living doing what they enjoy.

Responsibilities for Content Manager:


-Familiarize yourself with each organization's brand ideals and website to create content that supports their objectives and desired identity

-Taking care of the content production team's creation and management of targeted content for the company's digital and offline presence.

-Develop a web content strategy that encompasses the goals of a company and aligns with the company's image

-Cooperate with the marketing team to create web content and monitor its effectiveness over time

-Manage the daily activities of a content team composed of writers, graphic designers, videographers, and other industry professionals

-Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content throughout the year

-Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative

-Stay abreast of current best practices in the industry and review competitor websites to compare their activities with those of your company


Qualifications for Content Manager:


-At least three years of agency experience or in a similar role

-Ability to conceive fresh and appealing ideas for new content that establishes or supports the company's brand identity

-Expertise with using SEO best practices to write creative copy that includes effective keyword placement

-Excellent communication skills

-Strong skills in creating original content that targets a specific audience and meets company objective

-Basic technical knowledge of MS Office and WordPress


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